Author Archives: Sarah Clark

PDFs Aren’t Dead

According to The Economist, the war on PDFs is heating up. Honestly, it’s a bit like seeing people try to get rid of email. Sure, PDFs can be clunky and static. They weren’t made for today’s AI-driven, always-editable internet. But if you work in design or development, you probably understand why they’re still important. PDFs […]

Communication Connects

Community-based organizations have always been asked to do a lot. But lately, the expectations have expanded in every direction. Serve more people. Address more complex needs. Respond faster. Build trust in environments that feel increasingly fragmented, noisy, and overwhelmed. And often, do it all with fewer resources. Whether the work is housing stability, public health […]

Rebranding for 2026

As we move toward 2026, rebranding has quietly but fundamentally changed. Branding used to focus on logos, color palettes, and typography. Now, it’s about adaptive brand ecosystems shaped by AI, fast-paced storytelling, and content made for how people really use media today. This isn’t just about following trends. It’s about meeting a new reality, where […]

Kudu’s Easton Holiday Gift Guide

Easton in December just hits different. The Peace Candle is glowing, the streets feel a little more storybook, and the shops—our shops—are filled with the kind of gifts you can’t find anywhere else. This month, we’re spotlighting some of the small businesses that make Easton special, and curating the ultimate hyper-local gift guide to help […]